Promoting Your Website Or Blog With Online Competitions

If you’ve got a website it doesn’t matter what sort it could be a personal blog detailing your daily adventures, affiliate site marketing your favourite e-books or a site promoting your company. Even if you don’t want to make money from the site it is going to be a pretty pointless venture to undertake if no one ever sees it.

You need visitors, not just one off visitors who come maybe click an ad and never come back. You need return visitors, people who interact with you, subscribe to hear what your trying to say and buy your affiliate products.

It’s easy to get visitors to your site popular methods include search engine optimization (SEO), pay per click advertising (PPC) and social networking on sites like twitter, Facebook etc. Unless these visitors return your sites never going to reach its full potential, your going to spend a lot of time and money just getting more visitors who come and go.

How can you get visitors to return to your site?

There are a few ways you can get visitors to return to your site or sites you could try building a mailing list, with a mailing list you can send mail shots or a regular newsletter to all your subscribers at once. Mailing lists are a great way to promote and make money from affiliate marketing.

If you have a blog running on a popular platform like WordPress, Blogger, Drupal or Joomla to name a few you will almost certainly be able to offer your visitors an RSS feed that they can subscribe to and they will be updated every time you make a new post.

If you sell products on your site you could produce a catalog that visitors can subscribe to receive or post it out with orders.

One great way to build subscribers and repeat site visitors is with website competitions.

Offer your visitors something in return for them subscribing to your feed, newsletter or catalogs. Everyone likes the idea of getting stuff for little or no effort and that’s where a free to enter competition can help you.

What can you offer in your competition

What you can offer competition winners depends largely on your resources and budget, the more costly the prize should but won’t necessarily guarantee better results sometimes a creative prize can work just as well as an expensive one.

If your website is already established you might even be able to get an advertiser or supplier to sponsor your competition that way it won’t cost you a penny.

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